Mobile shopping as common practice.
Shopping has become increasingly mobile-oriented, with 71% of people on average saying they have shopped on their mobile.
5 in 7
consumers have already shopped on their mobile phones.
of Americans have already shopped on their mobile phones.
Virtual cards on the rise.
Virtual cards, also known as electronic cards, can be used when making online purchases and act as replacements to regular physical cards.
This chart illustrates the percentage of consumers across the globe who have heard of virtual cards and those who have also used them when making online purchases.
3 in 5
consumers have heard of virtual cards for online transactions
2 in 5
of Gen Z and Millennials have used virtual cards for online shopping
High number of shopping apps downloaded.
On average, 1 in 5 consumers have approximately 6 to 10 shopping apps downloaded on their mobile devices.
Number of shopping apps used on a weekly basis.
Among the consumers who have shopping apps installed on their phones, on average over 80% use only 1 to 5 (or none at all) on a weekly basis.
The future of mobile shopping.
would prefer having one single app that would incorporate all the features of the shopping apps they currently use.
3 in 4
of Gen Z and Millennials would prefer having one single app.